7-Eleven’s Eddy Merckx bikes

A 7-Eleven Eddy Merckx bike

In the late 1980’s, an American team has started to shine in the European cycling scene: the 7-Eleven Cycling Team.

The 7-Eleven team founded by Jim Ochowicz, a former U.S. Olympic cyclist, in 1981. A few high-profile cyclists including Ron Kiefel, Sean Yates (former directeur sportif of Team Sky), Andrew Hampsten (1988 Giro d’Italia winner, also King of the Mountains, with 7-Eleven team), Davis Phinney (father of BMC Racing Team rider Taylor Phinney) rode for the American team. The team lasted 16 years (from 1990 to 1996 under the sponsorship of Motorola).
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