Selle Italia And Ironman Expand Their Partnership and Launch a new Watt Special Edition

Already a partner of the IRONMAN European Series in the past two years, Selle Italia becomes the “Official Bicycle Saddle” and “Supplier Partner” of the IRONMAN Global Series. The new agreement also provides for the production and sale of a customized “Watt” triathlon saddle with the iconic IRONMAN logo, which will be available on online …

Top 7 bicycle types for commuting

Getting from one place to another these days has been quite challenging. Rush hour traffic is such a headache. On top of that, there are the increasing environmental repercussions that modern vehicles bring about. While daily commute to and from work can’t be totally eradicated, it can be done in environmentally friendlier ways. One of …

Selle Italia Model X Green Superflow: The Environmentally Friendly Saddle

Selle Italia presents Model X Green Superflow, the first saddle to emerge from the new eco-sustainable Green-Tech production process, completely designed and developed in Italy. A revolutionary product, unique to its kind throughout the world, which combines high performance, care for the environment, Italian manufacturing, and competitive pricing.

Blubrake presents the first ABS for e-cargo bikes

The exponential increase in e-cargo-bike use for personal mobility and logistics has paved the way for the growing demand for safety and maneuverability. Thanks to the first anti-lock braking system for e-cargo bikes developed by Blubrake, riding these vehicles becomes safer.

Selle Italia introduces Flite Boost Pro Team at Strade Bianche 2021

Selle Italia introduces the Flite Boost Pro Team version at Strade Bianche 2021, one of the Italian brand’s most renowned and loved saddles. The new Flite Boost Pro Team Kit Carbonio Superflow is a concentrate of technology: carbon rail with a 10-millimeter increase in length, hard-wearing Fibra-Tek cover material, and with Superflow’s extreme lightness and …

Cancellara will be the new Selle Italia brand ambassador

Fabian Cancellara, the great Swiss cycling champion will be the new Selle Italia brand ambassador with a direct commitment to the development of new products, up to the creation of a dedicated “FC” collection. The partnership will be extended also to all the “Chasing Cancellara” events and with a particular focus on supporting youth cycling …